Samsung's proprietary MagicColor engine improves hue and saturation of colors, and adjusts mid-level colors to shades that the human eye accepts as natural. By enhancing contrast ratio with MagicColor, fresh images with exceptional clarity are created even on a darker screen.

MagicBright is a powerful new feature that provides the best viewing environment based on the images with six viewing modes provided; Document, Internet, Game, Sport, Movie, and Customized. In addition, Brightness, Gamma and Contrast are pre-configured for each mode, and you can conveniently select the best preset environment simply by using the MagicBright button.

Fast Response Time 5ms
Fast image processing enables vivid and precise quality on digital screens such as movies and games.

This software enables all image adjustment functions, including brightness, contrast and color levels, to be controlled by simple mouse clicks.

Mouse-operated OSD control software
All display functions can now be easily controlled by a mouse.

Color calibration for accurate color imagesWith MagicTune Color calibration, all the images look just like the original.

In PC power saving mode, the monitor is automatically set to DPMS (Digital Power Management Signaling) mode to decrease power consumption below 1 Watt.

VESA 75 mm compatible mounting maximizes functionality and usability. Arm mounting allows the most convenient installation on the desk, on the wall, or anywhere you like.