PVA (Patterned multiple domain Vertical Alignment) technology is the core benefit of Samsung LCD.

Samsung¡¯s PVA Panel with razor-sharp crispy image, unbeatable viewing angle and Clean & natural color will be the perfect solution both for highly professionals working in Corporate Environment and for easy-goers enjoying Multi-Media function.

Wide viewing angles of 178 degrees, up-down and left-right,gives excellent image to viewers at any angle position 971P shows no Gray Inversion! Best solution for pivot function.

MagicSpeed (Response Time 6ms)
Fast image processing enables vivid and precise quality on digital movies. Fast response time produces exceptionally clear digital images without any ghosting.

Automatically Rotation Control
MagicRotation provides the most flexible auto rotation control. It operates automatically when you rotation the monitor. this technology offers you maximum Comfort, so you can enjoy your display with peace of mind.

Customers set their own menu
- Set key function using MagicTune S/W
- Available Menu : Magic Bright, Auto, Magic Color, Source Select, Color Tone

Adopt USB 1 Up, 2 Down
easy to connect with devices
- Digital Camera, Camcorder, MP3
- Peripheral Devices: Key Board, Mouse
- Mini fan, Anion air cleaner

MagicColor Engine realizes rich and clear colors and best picture quality, bringing nature

Hue and saturation of all colors can be optimized to provide vivid pictures. In intelligent mode, skin tone can be excluded since each user may have specific preferences.

Including skin tone, the hue and saturation of entire screen can be enhanced to show clear and lively colors.

Control OSD(On-Screen-Display) : Able to control OSD with simple mouse control according to the user¡¯s individual preference

MagicBright is a powerful new feature that provides the best viewing environment based on the images with six viewing modes provided; Documents, Internet, Games, Sports, Movies, and Customized.